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Hi, I'm Joseph Ladd!

ASSOCIATE CREATIVE DIRECTOR, ART | INTEGRATED CAMPAIGNS | SOCIAL-FIRST BRAND STORYTELLING

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I’m an Associate Creative Director, Art with nearly a decade of experience building integrated campaigns, content ecosystems, and social-first brand storytelling across digital, experiential, retail media, and traditional channels.

My background spans concept development, production, design systems, and cross-channel execution—allowing me to bridge big-picture creative thinking with hands-on implementation across modern media environments.

Over the last five years, I’ve helped grow Acadia’s creative organization from a social-focused team into a broader integrated production and design function, contributing to new business growth, scalable creative systems, and cross-channel campaign development for brands including TRUBAR, Maggiano’s, Sky Zone, Perkins, and Primo.

Whether leading integrated campaign development, shaping brand systems, or directing large-scale productions, my focus is building creative that is strategically grounded, culturally aware, and designed to scale across today’s fragmented media landscape.

Key Skills

  • Creative Direction

    • (Integrated + Social-First)

  • Campaign & Platform Development

  • Brand Strategy & Visual Identity Systems

  • Cross-Channel Storytelling (Social, OLV, CTV, OOH)

  • Cultural & Performance-Driven Creative Strategy

  • Pitch Development & New Business

Management Skills

  • Creative Leadership & Vision Setting

  • Cross-Functional Team Direction (Strategy, Media, Production)

  • Client Leadership & Presentation

  • Mentorship & Team Development

  • Creative Operations & Workflow Optimization

Software/Tools

  • Adobe Creative Suites

    • After Effects, Illustrator, InDesign,​ Premiere, Lightroom, Photoshop

  • Figma (Design, Collaboration, etc.)

  • Runway / AI Tools (Creat. Develop.)

  • Google Workspace​

  • Asana

  • Slack

  • CapCut / Social Editing Tools

Technical Skills

  • Art Direction (Photo, Video, Design, Experiential)

  • On-Set Direction & Production Oversight

  • Shot List & Storyboard Development

  • Visual Systems & Design Direction

  • Graphic & Motion Design

  • Prop & Set Styling Direction

  • Creative QA & Post-Production Feedback

  • AI-Assisted Concepting & Visual Development

CONTACT

713.828.9453

  • LinkedIn
  • resume

Joseph Ladd

Creative Director, Art
& Social-First Creative Strategist

Inspiring Connection & Foster Belonging

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